LaunchCut – AI-Powered Video Editing for Product Launches

Summary: LaunchCut is an AI-driven video editor tailored for product launches that automates post-production by detecting scenes, adding zoom effects, overlaying captions, and generating B-roll using Google's Gemini Veo 3. It transforms raw screen recordings into polished launch videos quickly, eliminating manual editing.

What it does

LaunchCut processes raw demo footage by automatically segmenting scenes, applying professional zooms on key UI elements, suggesting context-aware text overlays, and generating cinematic B-roll to enhance videos. It functions as an automated production studio accessible via browser.

Who it's for

It is designed for product creators and marketers who need to convert screen recordings into concise, launch-ready videos without extensive manual editing.

Why it matters

LaunchCut addresses the time-consuming and tedious nature of editing screen recordings, enabling faster production of clear, professional product demos and promotional clips.