ICP Diagnostic for Dev Shop Founders – Identify your true ideal clients from real deal data

Summary: ICP Diagnostic analyzes your last 10–15 closed and lost deals to reveal who your actual ideal clients are, which lead sources perform best, and where you waste time. Built on over 1,500 client records, it delivers a data-driven report with actionable 7- and 14-day plans to improve sales focus and efficiency.

What it does

The tool processes recent deal data to identify patterns in wins and losses, highlighting your real ideal client profile, top lead sources, and inefficient efforts. It generates a customized report with specific next steps based on your actual sales outcomes.

Who it's for

Custom software agencies and tech consultancies with 10 or more deals seeking to reduce unproductive leads, long sales cycles, and client mismatches.

Why it matters

It solves the problem of chasing leads that don’t convert by focusing sales efforts on clients who are proven to buy, improving conversion rates and reducing wasted time.