AuraAI – Camera-first AI assistant for personalized outfit and fit guidance

Summary: AuraAI uses a selfie to provide instant fit-check feedback, styling suggestions, and color palette advice. It generates outfit ideas for various occasions and allows users to refine and preview looks for sharing. The tool aims to reduce uncertainty in online fashion shopping and improve purchase confidence.

What it does

Users upload or take a selfie to receive tailored fit assessments, styling tips, and color guidance. It creates outfit combinations for specific vibes and enables look previews.

Who it's for

It targets shoppers seeking outfit confidence and brands aiming to lower returns and increase conversions.

Why it matters

AuraAI addresses the challenge of uncertain fit and style in online shopping, reducing the need for returns.